Huntersville, N.C. (Jan. 16, 2026) – 23XI Racing announced today that Comparion Insurance Agency, one of the largest Personal Lines independent insurance agencies in the US, has joined the team as an Official Partner. The partnership will include Comparion’s branding and color scheme on Tyler Reddick’s No. 45 Toyota Camry XSE for several races throughout the NASCAR Cup Series season, debuting at Bristol Motor Speedway on April 12. This is Comparion’s first professional sports sponsorship.

In addition to the Comparion-branded paint schemes on Reddick’s car, Comparion will be an associate partner throughout the season with the No. 45 team and will appear on the team’s equipment, pit box and hauler, along with Reddick’s driver uniform.

Comparion, which was created in 2022, has more than 2,000 agents in approximately 180 cities in 44 states, supporting customers through consultative insurance experts located in their community. During the season, the partnership seeks to increase awareness among NASCAR fans of how Comparion, like a good crew, can help protect families and small businesses from the unexpected.

“We’re thrilled to be partnering with 23XI Racing and sponsoring Tyler Reddick,” said Chris Capone, President & CEO of Comparion. “We share the same core values of precision, teamwork and community. This partnership gives our local agents a powerful way to introduce Comparion to NASCAR fans nationwide. We’re proud to support the No. 45 and look forward to an exciting season together.”

“Bringing a new brand into our sport is always a great feeling, and everyone at 23XI welcomes Comparion to the family,” said Steve Lauletta, 23XI team president. “With a presence across the country that overlaps with every NASCAR market, we’re eager to introduce NASCAR fans to Comparion agents throughout the season.”

“I’m looking forward to Comparion joining our team and can’t wait to see their car on track for the first time,” said Tyler Reddick, driver of the No. 45 Toyota Camry XSE. “It’s always fun to help introduce a new brand to 23XI and our sport, and it’ll also be fun to help introduce our fanbase to Comparion throughout the year. We’re ready for an exciting season, and proud to have Comparion be a part of the No. 45 team this season.”

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About Comparion Insurance Agency

In 2022, Comparion Insurance Agency was created to transition former Liberty Mutual exclusive agents to an agency that delivers a unique value proposition to carriers, including more than 2,000 agents in approximately 180 cities in 44 states. We offer customers 50+ insurance companies with product breadth including car, home, life, pet, renters, umbrella, jewelry and much more. We use our scale to deliver a premium customer experience through consultative insurance experts located in your community.

At Comparion, we have a philosophy of staying close to our customers and agents, so sales leadership is located throughout the country in our larger storefronts. Comparion is owned and backed by Liberty Mutual Group, a Fortune 100 company, founded in 1912.

About 23XI Racing

23XI Racing – pronounced twenty-three eleven – was founded by NBA legend Michael Jordan and three-time Daytona 500 winner Denny Hamlin in 2020. With rising NASCAR star Bubba Wallace selected to drive the No. 23 Toyota Camry, the team made its NASCAR Cup Series debut in the 2021 Daytona 500 at Daytona International Speedway. Wallace made history on October 4, 2021, when he captured his first career Cup Series win, becoming just the second African American to win in the Cup Series, and earning 23XI its first-ever victory. 23XI expanded to a two-car organization in 2022 with Cup Series Champion and Hall of Famer Kurt Busch driving the No. 45 Toyota Camry. With a win at Kansas Speedway in May of 2022, Busch earned 23XI the team’s first-ever playoff berth. Tyler Reddick joined the team in 2023 to drive the No. 45 car. In 2024, Reddick won the Regular Season Championship and raced to a spot in the Championship 4, a first for both the team and Reddick. 23XI currently features the lineup of Bubba Wallace in the No. 23 Toyota Camry XSE, Tyler Reddick in the No. 45 Toyota Camry XSE and Riley Herbst in the No. 35 Toyota Camry XSE. Corey Heim currently serves as the team’s development driver and races occasionally in the No. 67 Toyota Camry XSE. The team operates out of Airspeed, a state-of-the-art facility in Huntersville, N.C.

For More Information Contact:

Davis Shaefer

23XI Racing

202.421.5505

davis.shaefer@23xiracing.com

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